We bring a holistic viewpoint through experience across multiple categories, channels and functions, including:
Insights / commercial strategy / retailer strategy / category & channel / trade marketing & POP execution / consumer marketing / trials, rollout and training.
We have an extended team of FMCG industry professionals around the country we work with on bespoke projects for clients, and long-standing relationships with field and other suppliers for the delivery of major national research and training programs.
What exactly do we do? Read more about our Services.
Norrelle Goldring
Company Director
Norrelle Goldring is a strategist in category, channel / route to market, retail and point-of-purchase, specialising in the consumer goods … Read More >
Peter Huskins
Company Director
Peter is a career retailer with over 30 years of retailing experience at senior executive and Board level with Grace … Read More >
Alison Sinclair
Group Account Director, AU
Alison holds more than ten years commercial experience in FMCG and Liquor with a career that spans Sales, Category Management, … Read More >
Annette Piercy
Group Account Director, NZ
Annette has more than 15 years’ senior experience, primarily in FMCG, working both within companies and in a consultative capacity; … Read More >
Daniel Tripolitano
Insights Development Director
Dan has more than 10 years research agency background with a mix of consumer and shopper research. Having worked at … Read More >
Lee McAllistair
Researcher / Marketing Manager
Lee holds ten years’ experience in the research, development and implementation of consumer and customer-driven market strategies across a breadth … Read More >
Troy Rudd
Shopper Behaviourist / Researcher
Troy has a decade of commercial market research experience involving shoppers, consumers and customers (trade) across categories including; automotive, build/construct, … Read More >
Geoff Frost
Business Regeneration & Strategy
Geoff has a background in accounting and during his 21 years with the Bartter Enterprises Poultry Group was the CEO … Read More >
John Day
Business Structure & Process Change
With a reputation for strategic thinking and a realistic approach John has had more than 25 years of General Management and … Read More >
Margaret Haseltine
Margaret holds more than 20 years experience at senior executive and Board level, with 19 of those with Mars Incorporated, … Read More >
